Nomzamo “Zami” Majuqwana is a design researcher, strategist, and facilitator based in New York City.

She helps creative teams understand the world around them, decide what to build next, and work better together.

Zami also writes a Substack called LEGIT, and volunteers as an advisor to creative non-profits, schools and professionals.

She believes we can only improve things by paying closer attention to them, and brings curiosity, precision, and honesty to her whole practice.